With a focus on clean lighting, billiant colours and high design value, NUD Collection has made the boring beautiful.

Staffan Svensson, the creator behind NUD, has created a simple design where common electrical cords are dressed in an endless variety of colourful textiles, paired with a socket in bakelite or concrete, which can be attached to LED and other bulbs in a variety of designs. Svensson has created a way to enhance any room with unexpected detail.

Started in 2008 as a design of Frinab, NUD Collection is changing the way designers, architects and consumers look at lighting around the world.